Groceree now speaks Swedish, Norwegian, Danish and Finnish

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Swedish, Norwegian, Danish and Finnish flags above Groceree’s grocery list in each language

Groceree is now available in Swedish, Norwegian Bokmål, Danish and Finnish, on iPhone and Android. Every screen is translated, and the grocery catalogue knows more than 1,100 products by the names people use in Nordic shops, so a shared list reads the way your household talks. The app is free and now speaks 13 languages.

What is translated

Not just the menus. Everything you touch while planning a shop and standing in one:

  • Every screen, button and message, from creating a list to the settings
  • Push notifications
  • The grocery catalogue: more than 1,100 products in 21 aisle categories, each with its own name and icon in all four languages
  • Recipe translation: a recipe you save from a Danish food blog or a Finnish video can be read in your own language
  • The App Store and Google Play listings, and the help guides on this website

Groceries by the names people actually use

A shopping list app lives or dies on whether it recognises what you type. A dictionary gets this wrong in quiet ways: the word on the packet, the word your parents use and the word in the recipe are often three different words.

So every product carries its everyday alternatives as search words, not only its name. A few examples:

  • Swedish: type limpa and you get bröd
  • Norwegian: karbonadedeig and storfedeig both find kjøttdeig
  • Danish: oksefars finds hakket oksekød
  • Finnish: muna finds kananmunat

Whatever you add lands in its aisle group, so the list comes out in the order you walk through the shop.

How to switch language

You do not have to do anything. Groceree follows the language of your phone, so if your phone is set to Swedish, Norwegian, Danish or Finnish, the app already is too.

If you want Groceree in a different language from the rest of your phone, open Settings in the app and tap Language. It takes you to your phone’s own settings for Groceree, where you can pick any of the 13 languages.

Norwegian is written in Bokmål. Phones set to Norwegian or Nynorsk get the Bokmål version.

Why these four

Groceree is built around one idea: a household shares one list, and everyone sees the same thing the moment it changes. Until now, a household in Stockholm, Oslo, Copenhagen or Helsinki could only do that in English, which works until the person doing the shopping is a grandparent, a teenager or anyone who would rather not read a list in their second language.

A shared list is only shared if everyone can read it. That is the whole reason for this release.

Everything else works the same

The translation changes the words, not the app:

  • Lists are shared in real time with everyone in the household
  • Items are sorted by aisle
  • Recipes can be saved from TikTok, Instagram, YouTube, any recipe website or a photo, and their ingredients sent to the list in one step

The edges

Groceree does not translate what you write yourself. A list shared between a Finnish speaker and a Swedish speaker shows each item in the words of whoever added it, which in a bilingual home is usually what you want.

And no translation is finished on day one. If a word sounds wrong to you, or a product in your shop is missing, tell us through the support page — the catalogue gets better every time someone does.

Try it in your own language

Groceree is free on iPhone and Android. Download it, share one list with the people you shop for, and see whether it reads like something you would have written yourself.

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